kaitlyn
holling
Web Designer + Graphic Designer
ABOUT KAITLYNKaitlyn Holling is a University of Central Florida graduate with a BA in Digital Media, born and raised in Palm Coast, Florida, with a passion for animals, nature, and creativity. Balancing full-time work and academic responsibilities, even during the challenges of the pandemic, contributed significantly to their personal growth.
In 2022, Kaitlyn began volunteering at the Flagler Humane Society and quickly fell in love with the mission and vision of the shelter, witnessing the need for improvement. In 2023, Kaitlyn accepted a job as the Community Outreach and Development Coordinator for the Flagler Humane Society, combining their digital media skills with a passion for animal welfare and philanthropy. Kaitlyn is an organized project manager who works well independently, as part of a team, or as a team leader.
Resumé:
Education:
B.A. in Digital Media: Web Design
University of Central Florida, Orlando, FL
May 2024
Work Experience:
Increased animal adoptions by 15% and boosted fundraising income by 30%, according to adoption records and financial reports over one year by implementing targeted digital marketing strategies, optimizing website usability, and launching data-driven fundraising campaigns
Increased adoption rate of long-term resident dogs by over 60% through impactful social media campaigns and targeted outreach, resulting in finding loving homes for dogs waiting for over six months.
Acquired over 8,000 new email subscribers through content marketing, leading to a 40% rise in the customer base and elevated brand recognition.
Increased social media followers by 5,000+ in one year by developing captivating content, driving awareness efforts, and leveraging social media trends, leading to enhanced online presence and stronger community connections.
Community Outreach & Development Coordinator
Flagler Humane Society, Palm Coast, FL
July 2023 - Present
Enhanced guest dining experience by efficiently managing poolside, tableside, and bar service across five resort restaurants.
Contributed to a 20% increase in guest satisfaction ratings during peak seasons by optimizing service delivery.
Managed service in high-paced environments, ensuring top-quality experiences for guests.
Server & Bartender
Hammock Beach Resort, Palm Coast, FL
July 2021 - July 2023
Enhanced store’s operational efficiency by expertly stocking and managing inventory across multiple departments, including grocery, produce, cooler, freezer, and meat, using a jack lift.
Increased checkout speed by 15% while maintaining high customer service standards.
Consistently met performance benchmarks in speed and accuracy as a cashier under rigorous evaluation standards.
Associate
ALDI, Palm Coast, FL
May 2019 - June 2021
Provided exceptional care and management for all dogs boarded, including administering medications, managing feeding schedules, and ensuring regular exercise routines.
Assisted with clinic operations by performing thorough cleaning and managing laundry tasks, significantly improving facility cleanliness and operational efficiency.
Aided in patient check-ins and conducted weight assessments to contribute to accurate treatment planning.
Gained valuable veterinary knowledge and skills through direct observation and active collaboration with veterinarians and veterinary technicians, enhancing my professional expertise in animal care.
Kennel Technician
Matanzas River Animal Hospital,
St. Augustine, FL
September 2018 - March 2019
Elevated brand visibility and customer engagement by managing social media pages, conducting photography for content creation, and hosting giveaways. Successfully grew the social media follower base by over 500 within a year, enhancing customer interaction and community presence.
Enhanced operational efficiency and guest satisfaction at Chick-Fil-A by leading shift operations, managing a team of around 20 team members, and resolving customer issues, achieving a 25% increase in customer service ratings.
Safeguarded store assets by meticulously handling cash operations and security protocols, including drawer counts and store closures.
Cultivated a strong work ethic and leadership skills foundational to my professional development.
Team Leader
Chick-Fil-A, Palm Coast, FL
April 2016 - August 2018
HTML
CSS
JavaScript
PHP & WordPress
React.JS/React Native
Skills:
Figma
Photo & Video Editing
Microsoft Office
Adobe Creative Suite
Problem Solving
UI/UX Design
Web Design
Graphic Design
Online Marketing
Customer Service
Web Design Projects:
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I developed a comprehensive five-page website for a hypothetical EcoLodge business as part of a web design class project. I was tasked with creating a business concept and then designing an accompanying website. I successfully executed a user-centered design strategy to enhance online user engagement. The project involved detailed wireframing, high-fidelity prototyping, and implementation using WordPress, showcasing advanced skills in UX/UI design and responsive web development.
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I led a team in developing "GrowGram," a mobile app prototype for plant care and identification as part of a User Experience Design class project. We enhanced the user experience by conducting extensive user testing, creating detailed wireframes, and developing both high and low-fidelity prototypes. The project successfully demonstrated the practical application of UX/UI principles and received high commendations from academic reviewers.
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I developed an intuitive e-commerce mobile application for a plant store using React Native, enhancing customer shopping experience by streamlining the process of selecting, modifying, and purchasing products. Designed key features including a dynamic cart system and multi-tier navigation, which decreased the average checkout time by 20% in user-testing.
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I redesigned the Flagler Humane Society's website to enhance the user interface and site architecture, with the goal of improving user engagement. As a result, we achieved a 30% increase in visitor retention and a 25% boost in donation conversions by implementing a more intuitive navigation and visually appealing design.